Communication Improves Business Performance. Did we miss something? But no matter what the medium of communication is, there are numerous reasons why communication needs to be emphasized in your business. Come on! Why Is Effective Communication so Important in Business? The first finding that is the communication and context between intercultural relations argued that the culture and communication are much related and effective business communication is influenced by culture. To lead others, you must demonstrate effective communication skills. There are several issues discussed in the given article like misunderstanding, misperceptions and misinterpretations in both the case of verbal and non-verbal communication. It is a process through which information, facts, ideas, orders, advices, decisions, etc. Effective communication is … This site uses Akismet to reduce spam. In addition to this, the local employees communicate in their local and own language sometimes needs translations to the “strangers” and this again exhibits misrepresentation and misunderstanding that eventually leads to miscommunication. In fact, effective business communication is crucial for maintaining … Mindlessness is another issue that has been discussed in the given article that characterizes interactions between the local staffs and expatriate workers of Ibis West Africa. People should not be communicating simply to pass on something. Good communication improves teams, inspires high performance and enhances the workplace culture. The more we communicate the less we suffer and the better we feel about … This applies the same way, whether you own a startup, or run a big organization. Hence to create a common understanding of the encoder and the decoder is needed. Effective communication is important in business because it can help increase productivity, reduce the potential for error and facilitate understanding among colleagues. Communication … Furthermore, the lack of effective communications leads to failure of the work completions at an appropriate timing that are instructed by the expatriates to the local counterparts or employees. The basic need for an effective business communication is to maintain harmony within the walls of the company, which will deliver high productivity and trigger the effectiveness of work. This way, when there are tough decisions to be made to improve your business, you’ll have a much easier time explaining your clients and employees as to why the said decision must be made. Cottrell, S. (2017). Communication is very important for the proper and efficient operation of a business or an organization unit. What are you waiting for? Transparency becomes extremely important when you want to build trust in your brand and its policies, products and services. In reality, though, all of us need to improve our communication … Identification and description of the topic. Communication and contexts in intercultural relations:- It is very important, especially in recent times, that the multinational organization like the Ibis, West Africa, to use intercultural communication that confirms the capability to deal with someone of the cross cultures. Communication in business is even more important when it comes to providing excellent customer service to help clarify any queries that they might have regarding your products and services. An effective communication system requires a certain level of proficiency in receiving and delivering messages both internally and externally. That's one importance of business communication. Importance of Communication in Business Organisation – Improves Managerial Performance, Facilitates Exercise of Leadership, Binds Workers and Managers and a Few Others (1) Improves Managerial … Organizing also requires effective communication with others about the… From a business standpoint, all transactions result … According to a study, companies that practice effective communication in their business perform nearly thrice better than companies that don’t. Furthermore, the article evaluates several issues and problems that are generated at the time of verbal as well as non-verbal cues that are major reasons for creating differences to the common messages transferred. It is, in a sense, the building block of every successful organization. Otherwise, a manager will lack the credibility to implement his … Business communication is a method of sharing information between staff, customers, outside companies, and investors. That being said, without effective internal and external communication, most businesses struggle to survive and grow. A contemporary mean such communication is foretold largely on the internet and is mainly used by the expatriates, while the locales depend more on the verbal instructions that are considered to be traditional. It has been observed that the entire planning will be devastated if the effective communications methods will not be adopted by the respective organization (Cottrell, 2017). However, our research is meant to aid your own, and we are not acting as licensed professionals. On the other hand, with effective communication in your business, procedures can be carried out systematically and productively. An organization must, to avoid the above scenario, provide training sessions and help the locals to be on the same page as the expatriate or the “stranger”. Some of the negative aspects that arise due to all the above issues/problems are misunderstanding, misconduct and miscommunication among the employees and managers in the working environment, which leads to lack of effectiveness in the process of productivity. The Importance of Effective Communication in the Workplace 1. The challenge of misunderstanding hampers the mission and vision of organization, as the objective is made clear enough to multicultural workforce. Importance of Effective Communication Many people believe communication is the process of transferring information and receiving feedback on one’s message. These issues add different meaning to simple messages. This is also stated that the people who are not familiar with the culture of the concerned place or who are not bought up there, may not be able to interpret and understand the local expressions or symbols as are not in touch and are unaware of the blends. The site may also contain links to affiliate websites, and we receive an affiliate commission for any purchases made by you on the affiliate website using such links. With increased levels of productivity, the business is bound to grow and succeed. The second finding indicates that, in order to, forcefully implement the common language the mentioned organization created a climate where the locals are speaking in blended English. Communication also ensures that your company’s policies are implemented properly, without any unnecessary delays. We spend a lot of time researching and writing our articles and strive to provide accurate, up-to-date content. Its main purpose is to … Intercultural communication: A contextual approach. The cultural values are exhibited through the languages the person following that culture speaks. 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